Blockchain : Blockchain In Ad Tech
The Blockchain Revolution in Advertising: The Implications for Ad Players:
“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”
Technology firms are scrambling to become the first to successfully roll out a decentralized platform to house programmatic media buying and eliminate the transparency issues that have long plagued this arm of advertising.
A blockchain based programmatic system fixes three things: Transparency, reconciliation and efficiencies in the supply chain.
As the programmatic blockchain reality creeps ever closer, brands continue to inquire.
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EVENT DETAILS
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Join us for an evening of networking, panel discussion and Q&A with Blockchain and advertising executives, thought leaders, educators and entrepreneurs in the space.
– 6:00-7:00pm – Networking, Drinks and Delicious Bites
– 7:00-8:30pm – Event Speaker Presentations
– 8:30-9:00pm – Q&A
– 9:00-9:30pm – Networking Continued
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EVENT SPEAKERS
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– Speaker 1 – Christina Cacciapuoti, VP Partnerships & Platform Ops, MAD & Executive Director, AdLedger
– Speaker 2 – Chad M. Andrews, Global Solutions Leader, Advertising And Blockchain, IBM
– Speaker 3 – Daniel Gouldman, Co Founder, Ternio
– Speaker 4 – Ivan (Ive) Guzenko, CEO, SmartyAds
– Speaker 5 – Micah Brown, CEO & Founder, Centiment.io
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EVENT SPONSORS
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James Yin from Global Game Chain
A blockchain ecosystem for game asset storage and interactive sharing out of Asia.
Their tokens allow for in game advertising and blockchain based game development.
– Vice President of Microchain Block Chain Research Institute In China
– Microsoft Global Innovation and Entrepreneurship Championship Winner in 2011
– Microsoft Azure Technology Championship Runner up in 2013
www.ggcv.com/en/tech.html
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VENUE
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VisionSpace NYC
https://www.visionspacenyc.com
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YOUR TICKET INCLUDES
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– Event Entry & Networking
– Panel Discussion
– Delicious Bites Buffet
– Beer & Wine
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PRICING
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– Super Early Bird – FREE (Limited Supply)
– General Ticket – $25
https://www.eventbrite.com/e/the-blockchain-revolution-in-advertising-the-implications-for-ad-players-tickets-48914971998
**Contact us to pay by Bitcoin**
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JOIN OUR MEETUP
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BECOME A SPEAKER
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If you are interested in joining our speaker panel and becoming an event sponsor please reach out to us at thechesterfieldsocial@gmail.com
Thank you,
The Chesterfield Social
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RELATED LINKS
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https://www.linkedin.com/pulse/blockchain-revolution-advertising-christopher-m-ulrich-1e/
https://www.campaignlive.com/article/blockchain-house-programmatic-media-buying-in-2019/1490417
https://globenewswire.com/news-release/2018/06/05/1517073/0/en/IgnitionOne-Partners-with-Blockchain-Provider-Ternio-To-Enable-Transparency-In-Programmatic-Advertising.html
Click to access 24017024usen-02_24017024USEN.pdf
https://www.mediapost.com/publications/article/316921/heavy-tech-tax-remains-a-challenge-for-programma.html
https://www.mediapost.com/publications/article/314437/unilever-builds-blockchain-with-ibm-threatens-to.html
https://www.forbes.com/sites/steveolenski/2017/12/19/digital-advertising-is-ripe-for-blockchain-disruption/#416818f6327e
https://www.campaignlive.co.uk/article/ibm-unilevers-blockchain-project-scale-affect-entire-media-industry/1477354
https://adledger.org
https://madnetwork.com
[RSVP](https://www.eventbrite.com/e/the-blockchain-revolution-in-advertising-the-implications-for-ad-players-tickets-48914971998)
What is the Blockchain?
A block chain is a transaction database shared by all nodes participating in a system based on the Bitcoin protocol. A full copy of a currency’s block chain contains every transaction ever executed in the currency. With this information, one can find out how much value belonged to each address at any point in history.
Author: Bollocks4Blockchain
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